Learn More.
About the traffic light feedback system
Features.
Ingredients of effective customer feedback
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Gather Feedback Quickly
Easy Red, Amber, Green response from your customers -
Feedback Statistics
How well your products/services are performing -
Proactive Aftercare
Give your customers the right impression -
Effective Communication Tool
Send email communication to all your customers -
Automatic Requests
Automatically send recurring feedback requests
Users Login.
Existing users login here
Testimonials.
What people are saying
"The simplicity of the Traffic Light Feedback system is perfect. Nobody has time to fill in a complicated questionnaire these days...
...The short, snappy nature of Traffic Light Feedback means that it literally takes seconds for customers to respond - and the feedback is invaluable." ~ Chris Coney, Upright Solutions
"...At the end of the day, there is nothing like proactive aftercare to drive a company forwards. It is like I said above: one thing is going somewhere, and another thing is going far. Services like this one make no distance insurmountable." ~ RogerH, KillerStartups.com
What Is It?
We believe Traffic Light Feedback is by far the most straighforward, no-nonsense customer feedback system on the market today. And our clients agree, view our case studies!
Traffic Light Feedback is based on the Traffic Light colours that everyone knows, so it is an intuitive system.
You can easily customise the text to communicate whatever is most useful to you. However, a standard use could work as follows:
- Red could mean "Urgent - call me today!"
- Amber could mean "I have some non-urgent issues to discuss - call me in next 2 or 3 days"
- Green could mean "I am quite happy with your service right now"
Of course you dont have to send out customer service feedback requests. Your feedback requests could gather responses to event invitations for example. Red, Amber and Green could mean Accept, Tentative and Decline. It's up to you!
Traffic Light Feedback takes no more than a few seconds of your customer's time.
Use of Traffic Light Feedback also sends out a positive message about your company - showing how proactive you are and that you care about meeting your customers' needs.
You get back immediate information about your customers' current needs - so you can prioritise and respond promptly, seizing opportunities to win additional business and acting to address any concerns, helping to cement the customer relationship.
What's more, Traffic Light Feedback retains the details of all customer feedback over time, so you have the complete history of all your customers' feedback at your fingertips.
How Does It Work?
It is unbelievably quick and straightforward to set up Traffic Light Feedback.
Quite simply, all you have to do is:
- Add your own logo and corporate branding
- Upload the email addresses of your customers into the system
- Tailor the wording on your Traffic Light Feedback template(s)
- Click to send (or send automatically after a given time period!)
- Sit back and wait for the customer feedback
Once your corporate branding has been set up and your customers' email addresses are loaded into the system, sending out Traffic Light Feedback should take you only a few seconds in future.
Then all you have to do is click to send it out to all your customers - and enjoy instant feedback.
You can use Traffic Light Feedback as often as you like. You can either set it up on an ad hoc basis or you or arrange to use it at pre-set intervals. It's up to you.